What was Paine's overall purpose in aiming The Crisis at the intended audience?

Regrettably, I had to pare down the question.  When you
post eight different questions in one, I would only advise you to repost some of the
questions so that can get what it is that you need.

In
terms of the overall audience of the essay, Paine is aiming it at both soldiers and
colonists who are struggling with the outset of war against England.  Being an ardent
supported of colonial aims with the publication of Common Sense,
Paine was already well-known.  He understood that colonial confidence might have been
waning in the early stages of the war, where British strength was the most intense. 
Paine's audience are the soldiers fighting for the Colonial cause.  When he writes that
"These are the times that try men's souls," it is a reflection of the reality that many
Colonial soldiers and leaders are facing.  He aims the document to this audience in
convincing them that while the path they have chosen is long and arduous, it is one
whereby there will be a greater good waiting for the colonists at the end.  This becomes
the primary purpose in aiming the work at the audience Paine
intends.